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Germany’s Bundesliga Cricket to receive major boost from Twenty20 International sponsorship deal

Cricket in Germany is set to receive a major boost for 2014 with the announcement of sponsorship to the national 50-over competition.

By way of further developing their excellent partnership and relations with The Deutscher Cricket Bund (DCB), Twenty20 International – part of the wider Twenty20 Cricket Company in the UK, will be sponsoring the 50-over Bundesliga competition for 2014.

Refugees playing cricket in Germany

Based in England, Twenty20 International is a specialist division dedicated to the promotion and development of the International Cricket Council’s (ICC) associate and affiliate cricketing nations. In the last few years, T20 International have been actively involved in the promotion of cricket in Germany by successfully running coaching sessions and supporting youth cricket events in Bonn and Hamburg.

Speaking at the announcement of the sponsorship, Neil Bunting, Director at Twenty20 International said: “We are delighted to announce that Twenty20 International will be sponsoring the German Bundesliga in 2014.  Having delivered several cricket camps in Germany in the last few years we are fully aware of just how cricket is flourishing over here, so it is a great time to be involved.”

Brian Mantle, General Manager at DCB added: “”It is a pleasure for the DCB to cooperate with a company that has the interests of European and German cricket at heart. Developing the game in German is our main priority at the moment and the financial support as well as the cricketing expertise from T20 International will prove to be a welcome boost to German cricket.”

The sponsorship deal will see Twenty20 International actively promote club and regional cricket in Germany to the wider cricketing community, including by linking all Bundesliga results, tables and statistics through its website. In addition they will deliver a series of coaching courses and Camps, plus support cricket events throughout Germany and its regions during the 2014 season.

Neil added: “This is a fantastic time to be involved and we are convinced there will be plenty of exciting opportunities for both parties. Needless to say we can’t wait to get started and see what happens in 2014.”

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