Get our 2022/23 brochure straight to your inbox!

Background to the new 2G Flicx Pitch from Flicx UK

Bowling on a 2G Flicx Pitch

When Flicx founder Richard Beghin realised there weren’t enough facilities for the increasingly popular sport of cricket in South Africa, he developed the Flicx Cricket Pitch and in August 1997 the first one was rolled out at Telkom Country Club in Pretoria.

Pretoria

In 1999, after creating a successful business in South Africa, Richard launched Flicx Cricket Pitches into the UK with a tremendous response as the pitches could be used to develop cricket in urban areas whilst the ICC ordered a number of Flicx Pitches for the development of grass roots cricket around the world. Flicx has grown to being a well-recognised and respected brand in cricketing circles, with pitches, batting ends and throwdown’s being purchased by many clubs and schools and even by individuals wanting to transform their back garden into a cricket pitch!

Now, new for the 2014 season and manufactured in the UK, we present the 2G Flicx Pitch which is a new surface with improved grip and playing performance. Unlike its predecessor, the 2G Flicx pitches can be made bespoke to order with the colours and branding of your choice and also comes with an expanded product range featuring the colourful new Skills pitch and an innovative Eagle-eyed pitch. Both of these new designs aid the coaching of young players maintaining Richard’s belief that we can teach children at all levels, through sport, that life is about team work, individual skills and the will to win and not about selfishness, greed and individualism that they will then have a wonderful opportunity for a better way of life.

Retailing the new Flicx Pitch range

Flicx UK will be working closely with leading sports retailers to market the 2G pitches to cricket clubs and schools in the UK and overseas with recent trials also proving its value as an indoor cricket surface as you can roll out the pitch then play instantly without taping. Speaking about the 2G pitches performance, Dartfordians coach Mike Lanning commented “The bounce using hard balls was good and trustworthy, comparable to an outdoor surface for both seam and spin bowling. The 2G Flicx mat is now allowing us to train much more effectively in the hall with both colts and seniors; we can now, for example, use the bowling machine there for the first time.”

Great marketing support is provided in abundance by the Brackley based business who expect 2G sales in the launch season to double normal figures. Testing and competitions will also help build brand awareness of a product which really does enable cricket to be played anywhere as the company has proved time and again.

Sports Insight piece on Flicx UK – February 2014

Download your

Free brochure

Download your free copy of the 2023 2G Flicx Pitch Brochure for the world’s most versatile cricket pitch.

This field is for validation purposes and should be left unchanged.

RELATED CONTENT

Case Study, Flicx News

Next level cricket festivals with the 2G Flicx Pitch

During the past few weeks Flicx Pitches have hosted a number of cricket festivals (both...
Case Study, Flicx News

Flicx UK and Oxfordshire Cricket link to improve and expand cricket facilities

In a big step towards bolstering grassroots cricket facilities in the county, Flicx UK and...
Case Study, Product Info

From Park to Pitch: Flicx transforms Riverside’s Cricket Facilities

After a few years of planning, the Riverside Premier Cricket League (RPCL) launched on April...
Case Study

Henley cricketers raise over £14,000 for CMT with the UK’s Highest Cricket Match played on a Flicx Pitch

On Monday, a team from Henley Cricket Club played England’s highest cricket match at an...

DOWNLOAD YOUR FREE COPY OF THE 2023/24 2G FLICX PITCH BROCHURE

Fill in your details below to get your brochure download with detailed information on the products performance and design options for the world’s most versatile cricket pitch. If you are researching whether the 2G Flicx Pitch is the right solution for your club, school or garden, then this is the document you need jam packed full of case studies from 2G Flicx Pitch customers all around the world.