Cricket Development with Flicx | 10 ways to grow the game

The 2G Flicx Pitch has always been more than just a cricket pitch … we love hearing reports from customers about how the world’s most versatile cricket pitch has helped them to grow and offer more facilities and more opportunities for people to play cricket. Here we present our top 10 ways that the 2G Flicx Pitch can help you develop cricket be in your club, home or school. If you would like more information on the 2G Flicx Pitch do contact one of our advisers on 01295 816765 and they can answer any questions or GET A QUOTE

1. CREATE NEW PLAYING FACILITIES

The beauty of the 2G Flicx Pitch is that it enables more cricket to be played by either converting a field (perhaps used for football or rugby) into a cricket venue OR you can increase your junior capacity by rolling out batting ends (1/2 pitches) on your outfield to enable multiple junior games to take place at one time … each on a consistent wicket with crease marks already in situ. Another popular option is to use the 2G Flicx Pitch as your main square or a second or third strip to guard against overuse or mitigate poor weather conditions thus extending the season. The same product can also be used for indoor cricket – confirming our claim to be the world’s most versatile cricket pitch.

2. CREATE NEW TRAINING FACILITIES

In a similar vein to match capacity, training capacity can also be increased with a 2G Flicx Pitch. Roll them out in your nets to upgrade or refurbish worn surfaces or use for winter nets again adding capacity to your club or school all with minimal fuss and preparation work required. Training matches, where you want to conserve your turf wicket would be another application. Versatility = value for money for your organisation plus you get the longevity factor too unless some synthetic mats.

3. INSPIRE YOUNG AND NEW PLAYERS

Young players respond really well to the colours and targets on the 2G Flicx coaching pitches. Bowling on a blue pitch or one with bright / bold target tiles is different and creates a much more memorable experience linked with the vibe and atmosphere of T20 cricket and the Big Bash. This is especially important when trying to engage players into cricket for the first time. Increasing junior cricket participation is a big priority at the moment for many leading cricket organisations; we can bespoke pitches to the requirement of the game for example 14m pitches for U10’s matches (Watch our #AskAsh on this topic)

4. DEVELOP YOUR BATTING AND BOWLING SKILLS

The 2G Flicx Coaching pitches enable you to develop the skills of your younger players. Coloured targets and markings help bowlers achieve consistency with their line and length and help batsmen with their shot timing and selection. These visual targets also make it easier for non cricket specialist teachers to help younger players (and adults too) improve whilst a number of different games can be played adding fun and challenge.

5. ACTIVATE COMMUNITY PARTNERSHIPS

If your club is seeking to be more pro-active in it’s player recruitment and engagement with the local community, the 2G Flicx Pitch is a great asset. The portability factor means you can transport the pitch to other venues where you might be able to grow your participation with school visits or outreach programmes, pop up cricket, cricket festivals etc etc. You are only limited by your imagination! See how Middlesex Cricket or the Sydney Sixers have used the pitch in their programmes.

6. GIVE YOUR SPONSORS ADDITIONAL VALUE

Your 2G Flicx Pitch can now be branded with either your club or schools logo or that of a sponsor (perhaps in exchange to funding the pitch itself). For brands this offers excellent visual exposure of their support and sponsorship. Further to that we can also match a brands corporate colours to the exact pantone shade of the pitch tiles which creates a great opportunity too…(generation unique PR). If your club is looking for help in generating funding, you might want to take a look at our FUNDING GUIDE

7. GENERATE UNIQUE PR COVERAGE

We are very proud to have taken cricket to some of the most amazing places around the world including hosting cricket in the London Eye, up Mt Everest and in the Kenyan Desert with the Maassai Warriors. Get creative to spread the word about your club or charity. Most recently Cricket Sweden have hosted an ice cricket game which was unsurprisingly picked up by the local press…

https://twitter.com/Swedish_Cricket/status/823110931362287616

8. SAVE YOUR CLUB VOLUNTEERS TIME

Preparing a turf wicket can be a very time consuming process and you might not have sufficient resource or capacity for… Using a 2G Flicx Pitch is a quick and easy way to solve this issue. Pitches can be rolled out with minimal surface preparation by 2 people. Schools are typically using Flicx to save time by converting rugby and football fields into cricket pitches in the summer and also transforming the standard of their nets. Read more about Installation and Maintenance

All pitches are match ready and come with all crease and wide markings, no need to paint, mark and cut pitch strips as is the case with turf and maintenance is minimal.

9. INVESTMENT VALUE FOR MONEY

Our pitches are very durable and some original Flicx Pitches from our launch in 1997 are still in use today!! With their versatility and numerous applications comes greater cost efficiency and value for money. You can get a 2G Flicx Pitch for a fraction of the cost of other artificial surfaces and the performance value is excellent – you just need to location a firm, flat surface on which to lay or roll it out on.

10. BE INNOVATIVE

Cricket is changing. Surveys are pointing to some players not now being able to commit their whole day to cricket and with that comes opportunities for short or more informal versions of the game. The 2G Flicx Pitch is well suited to this shift  – imagine playing on a car park after work, rolling it out on a 3G rubbercrumb surface or waterbases pitch otherwise used for hockey or football  … this multi surface, innovative approach taken by clubs, charities and cricket associations is proving popular and is a great way to retain players in the sport.